Inside YAO's First Music Video Shoot: Awich, CHICO CARLITO, ONE OK ROCK and Paledusk on Building a Genre-Crossing Unit
VOGUE JAPANThis behind-the-scenes piece follows the day four acts gathered to film the music video for "777," the debut track of their new unit, YAO. The unit brings together rapper Awich, rapper CHICO CARLITO, and the rock bands ONE OK ROCK and Paledusk. Across the day, the members explain how the project began, how they divided the work, what the name means, and why they think hip-hop and band music belong together here. Their answer is that the collaboration grew out of friendship, and they want it to carry a message about harmony.
A Riot Scene and a Crowd of Extras
Awich opens the video by introducing the day. From July, she explains, she, ONE OK ROCK, Paledusk and CHICO CARLITO will act "as one unit: YAO," and today they are shooting the supergroup's music video. On set, the other members introduce themselves one by one: CHICO, then Kaito, Paledusk's vocalist, and then Taka of ONE OK ROCK.
The central scene, according to Awich, shows the members starting "a riot in the name of freedom." The set is loud and crowded, and one member remarks on the "crazy number of extras." Kaito says the atmosphere is much more lively than his usual solo shoots. As the day goes on, the narration notes that everyone's nerves began to loosen. The members describe the vibe as "insane" and say they want to keep pushing hard.
Four Vocalists, Healthy Rivalry
Several members talk about what the project means to them personally. One calls it an honor to join a band they believe "will leave its mark on the Japanese music scene's history." Having four vocalists in one group, they say, creates "a healthy sense of rivalry." Each pushes the others to write better songs, and they believe listeners can hear that in the music.
Another member acknowledges how different their backgrounds are: "He's from hip-hop, I'm from a band." Even so, they realized the members share the same "explosive energy." They say they are excited to see hip-hop and band music collide in this group. They describe the goal as "something unprecedented with an insane lineup."
How the Members See Each Other
In a lighter segment, the members talk about one another. Awich is described as "like a cute older cousin." The speaker says they respect her especially on stage, calling her "incredibly unfazed," in a good way, and praising her "really broad perspective." ONE OK ROCK is called "Japan's biggest rock band" without question. The speaker adds that the closer they get to the band members, the more they seem like "a couple of kind older friends." They say they look up to the band and simply love it, and they predict the unit's impact on Japan and the world will be "incredible."
One member stresses a point they consider essential. The group may shout, thrash their heads and deliver strong messages, "but none of that ever comes from hate." They expect that part not to change, and they say they want to keep it going forward "in friendship, with fun, and with strength."
School Uniforms and the Name Stitched Into Them
The styling theme for the day is a "dressed-down school uniform." One member explains that their sailor uniform was tailored for the shoot and then shortened. It carries embroidery reading "Yaoyorozu," and the same word appears on the other members' uniforms. Even the buttons are engraved with the unit name, YAO; in this member's case, the button hangs from a necklace. The member says the team wanted a school theme and visuals that "symbolize Japan," and discussed many ideas before choosing this one.
The member also says they are glad that specialists in each field are giving the shoot their all and working with passion. The shoot, they say, is "all about working in harmony." If they tried to stand out and look cool on their own, the project as a whole would fail, and they add that thinking about it this way is fun.
It Started With a Trip
Asked how YAO began, the members point to a trip they took together. According to the other members, Taka genuinely wanted to pass on everything he had built over the years, and they say this came "from a place of kindness." The others, for their part, wanted to learn from him and follow his path. Those two feelings merged, they say, "and here we are."
Taka gives his own account. He had known of Awich for some time, and ONE OK ROCK once invited her as a guest at one of their concerts. As an artist, she made a strong impression on him. He mentions the production value at Belluna Dome and the way she carries herself as an artist. He says, while calling it perhaps presumptuous, that seeing her on stage made him feel they had a lot in common. Since that concert, he has been thinking about ways to collaborate as "pure music-based entertainment, without being limited by genre." He adds that this kind of project only works if the people involved get along, which is why the trip mattered.
What "YAO" Means
The members describe "777" as their calling card: if someone asks who they are, the answer will be "YAO." The name comes from Yaoyorozu no Kami, which they gloss as the myriad gods, or the souls that reside in all things.
They lay out the philosophy behind it. If you simply believe gods live in everything, you naturally want to treasure all things. If everyone lived that way, people would truly value each other, take care of things and nature, and live in harmony. That, the member says, is the message YAO intends to convey as a band.
Dividing the Work on "777"
The members say they defined their roles clearly from the start. Awich handled all the lyrics. DAIDAI from Paledusk took on the overall production. Taka describes his own role as "a bit bossy, if I'm being honest": he gives notes such as "this part should be changed, this part is good." The others confirm that once Taka approves something, it is final. Before that point, they try out many patterns, and a member says this work is basically done by either DAIDAI or themselves.
Awich says she wrote lyrics Taka would not normally write, and the others agree it feels fresh. The song also uses what they call "self-sampling." Lyrics and spoken parts from Taka's past work are mixed in, and Awich chose them. As she explains, doing this himself might have embarrassed Taka, but from a fan's perspective, they included the things fans want to hear. She tells fans to be happy about it, because "you wanted this."
Taka admits it was embarrassing at first. He then came to see it as a valid perspective. When trusted collaborators pick up things he would not have noticed himself, he says, it gives him renewed confidence, and it made him happy.
Rock, Hip-Hop, and a Message for Today
Reflecting on the wider context, a member notes that rock and hip-hop have come together many times as cultures over the years. Even so, they call this lineup of Awich, CHICO CARLITO and Paledusk "truly unique and eclectic, yet somehow it feels strangely right." By sharing ideas with these artists, the speaker says they want to send a strong message to today's world about what it means to be an artist and what it means to be human.
Wrapping the Shoot
The day ends with the final takes. Crew and members say they are pleased with the footage, and one says "the visuals leave you speechless." After the last "cut," the members thank everyone for a long day. They close by asking viewers to look forward to the finished "777" video and to YAO's future activities.
We came up with the track "777," and I want us to make it our calling card. If we're asked who we are, we'll say... We're YAO. Yeah.
Today, we're filming our music video. Starting from July, me, ONE OK ROCK, Paledusk, and CHICO CARLITO, all coming together as one unit: YAO. We're shooting the music video for the supergroup. I'm about to film my part right now, so let's go together.
Let's do this! Awich is here.
Vogue's with me today, filming behind the scenes footage. Vogue Japan. Vogue Japan? I'm CHICO. Nice to meet you. Finished? Vogue Japan.
This is Kaito, the vocalist from Paledusk. Hey there. Kaito. Who, me? Hey, there. It's so noisy. Wow. Can you hear? Yes. It's much more lively than my usual solo shoots.
Hello. It's great to have you all here today. Thank you. It's actually not just me and Paledusk. ONE OK ROCK, and CHICO CARLITO are here too. It's a four-way collab.
We're going to film a scene where we all start a riot in the name of freedom.
It's Taka. I'm Taka. I'm Taka. From ONE OK ROCK!
As we kept shooting, everyone's nerves started to loosen up. There's a crazy number of extras here. The vibes I'm picking up are insane. I wanna keep pushing hard. Cool. Really cool.
Things are going really well. Everyone's working hard to make it great. I'm truly grateful. More than anything, I'm really happy to become a member of a band that will leave its mark on the Japanese music scene's history. I'm deeply honored.
With four vocalists in the group, there's definitely a healthy sense of rivalry. So we push each other to create great songs. And you can hear how that plays out in the music. Right now, everything's exciting. There's so much to look forward to. That's how I feel.
Our backgrounds vary. He's from hip-hop, I'm from a band. But the explosive energy we're going for, I realize that we've actually got that in common. I'm excited about the explosive energy of hip-hop and band music coming together and being created by this band.
We're trying to do something unprecedented with an insane lineup. I hope everyone who watches this Vogue Japan video will support us.
Really? Guys, be friends.
She's like a cute older cousin. I really respect her, especially when she's on stage. I think she's incredibly unfazed. Like in a good way. She's got a really broad perspective.
There's no doubt they're Japan's biggest rock band. The closer I get to them, the more they feel like they're just a couple of kind older friends. I really look up to them. I just love the band. Put simply, but yeah. But I think the impact this band's gonna have on Japan, on the world, is just gonna be incredible.
We may shout or thrash our heads, and we may deliver strong messages through our music, but none of that ever comes from hate. I feel that part at least won't change going forward. I think that's a key point, really. I wanna hang onto that key going forward with the others in friendship, with fun, and with strength.
My theme today is dressed-down school uniform. I had a sailor uniform tailored just for this, and shortened it. There's embroidery here. It says "Yaoyorozu." This is also written on the other members' school uniforms. Sorry about the noise.
I'd like you to take a look at the detail here. Even the buttons are engraved with our unit name, YAO. Mine is attached to the necklace here.
We wanted to theme it around school, and we wanted to create visuals that symbolize Japan. We discussed many ideas. It makes me really happy that the experts in their own particular fields are giving this their all and working with such passion.
It's all about working in harmony. If I try to stand out and look cool, the project as a whole won't work. We've gotta bear that in mind. And it's fun to think about.
Honestly, it all started with that trip. Right. The trip. Taka genuinely wanted to pass on and share everything he's built up over the years with us. That really came from a place of kindness. We really wanted to learn from you and follow in your footsteps. Those feelings merged together... I get it. And here we are. Here we are. Here we are.
I've been aware of her for a while. We once invited her to take part as a guest at one of our concerts. As an artist, she made a huge impression on me. As well as the production value at Belluna Dome, and the way in which she holds herself as an artist, I may be presumptuous in saying that when I saw her on stage, I felt that I had a lot in common with her.
Since our concert together, I've been thinking of ways that we can collaborate together as pure music-based entertainment, without being limited by genre. But yeah, this kind of thing can only work if you get along well. It all started with going on a trip.
We came up with the track "777," and I want us to make it our calling card. If we're asked who we are, we'll say "YAO." It's from Yaoyorozu no Kami. The myriad gods, or the souls that reside in all things. That's where YAO comes from.
Simply believing that gods reside in everything naturally means you want to treasure all things. And if we all lived like that, we'd come to truly value each other. We'd want to take care of things, take care of nature, and live in harmony with others. As a band, that's the message we're going to convey. Yeah.
We clearly defined our roles from the very beginning. It was like, "Awich, you do this," you know. So, she handled all the lyrics, while we got DAIDAI from Paledusk to tackle the overall production. So, I'm more in a position that's a bit bossy, if I'm being honest. That's right. "This part should be changed, this part is good"... Once we get Taka's OK, it's final. We try out many patterns until then. Basically, either DAIDAI or I will do that. That's right.
I wrote lyrics that Taka normally wouldn't. Yeah, for real. It feels super fresh. Even in this song, we had... Self-sampling. Yeah. There are some lyrics and spoken parts from my past work mixed in. She picked those out. Amazing, right?
Yeah, that's right. If you did it yourself, Taka, it might be kinda embarrassing for you. But from a fan's perspective, we put in the things we want to hear. Yeah. So, please be happy about it, guys. You wanted this.
It was embarrassing. But then I realized this was a valid perspective. When things I wouldn't have noticed get picked up by trusted collaborators, it gives me a lot of renewed confidence. It made me happy.
Over the years, rock and hip-hop have come together many times in terms of culture, I think. This lineup, Awich, CHICO CARLITO, and Paledusk, is truly unique and eclectic, yet somehow it feels strangely right. By sharing ideas and coming together, with these amazing fellow artists, I want to make a strong message about what it means to be an artist and what it means to be human to the world today. It's as if we're all AI, you know.
The visuals leave you speechless. We got some really good shots.
Cut! Okay, thank you. That's a wrap for this scene. Thank you. Great job, everyone. Well done. Thank you for everything today.
Thank you for sticking with us today. It was such a long day. Goodbye.
Please look forward to the completion of YAO's music video for "777." And please look forward to our future activities. See you soon. Peace!
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